Recently, ICBA Bancard, in partnership with TCM Bank, released the white paper, “Cultivating the Strategic Value of Credit Card Rewards Programs. ICBA Bancard President & CEO Tina Giorgio continue her discussion with rewards expert Damon Moorer, president and CEO of TCM Bank, about rewards programs.

Having the right rewards program to match your existing and targeted cardholder customer base is more important than ever. That’s why ICBA Bancard, in partnership with TCM Bank recently released, “Cultivating the Strategic Value of Credit Card Rewards Programs,.

Beyond highlighting the positive role community banks serve in funding small businesses, the Federal Reserve Bank's Small Business Credit Survey uncovers opportunities for greater engagement with customers through payment products and services, such as credit cards.

Tina Giorgio: Contactless transactions include everything from flashing your watch at the point-of-sale to paying for your groceries, via your refrigerator. As “smart” devices get even smarter and more prevalent, payment has become part of their foundational fabric.

Tina Giorgio: As we move into the NHL Stanley Cup Playoffs, and I move into a series of discussions on U.S. faster payments efforts, I am reminded of a quote from the great one, Wayne Gretzky. His now-famous quote has been used over and over—“Skate to where the puck is going, not where it has been.” When I think about faster payments, that couldn’t be more true.