In today's rapidly evolving digital landscape, community banks face the challenge of staying relevant and connecting with their audience in meaningful ways. One effective strategy gaining momentum is collaborating with social media influencers.

LinkedIn, with its professional focus, offers a unique opportunity for community bankers to engage with their community on a personal and professional level. Here are a few tips to help you take advantage of this well-established social media channel.

Instagram, primarily known for its visual appeal, can be a powerful tool for community bankers to engage with existing customers, attract new clients, and showcase the human side of banking.

In the rapidly evolving landscape of digital marketing and customer engagement, community banks often find themselves facing unique challenges. Traditional marketing methods are no longer as effective as they once were, and customers increasingly expect personalized and real-time interactions.

On Oct. 18, the course “Federal Deposit Insurance Corporation (FDIC) was updated with the new insurance coverage rules related to Trust Accounts Within the course and in the last newsletter it was stated the effective date is Jan. 1, 2024.

At a time when consequential failures at large, risky banks led to major media outlets erroneously directing blame to Main Street community banks, ICBA was there defending and promoting the community banking business model—differentiating community banks when it was needed most.

Join us for the Bank Director Current Issues Seminar at ICBA LIVE in Orlando, Florida, on Thursday, March 14, 2023.

Hang with me as I pose a series of my own questions relating to community banks, which I hope you will view as more helpful than trivial. Even better: Your author supplies the answers.

The housing starts number for October was recently released. Based on higher interest rates and overall supply considerations, the number was supposed to moderate from the big September results. In September new starts increased by a whopping 7%.

Artificial intelligence (AI) has come a long way, advancing from single-use tools to sophisticated systems that can analyze mountains of data and even drive cars (albeit with some drawbacks). As AI continues to expand and be used in more organizations and more applications, remember the associated risks, and need for guardrails.