Following the Biden administration’s release of reports on digital assets policy, ICBA released new polling conducted by Morning Consult indicating consumers support a regulatory framework for digital assets and are skeptical of the creation of a U.S. central bank digital currency.
ICBA-opposed legislation to create new credit card routing mandates that expand on Durbin Amendment payments interventions would dramatically affect credit card rewards programs, according to a new report from The Points Guy.
The Independent Community Bankers of America (ICBA) released new polling conducted by Morning Consult indicating consumers support a regulatory framework for digital assets and are skeptical of the creation of a U.S. central bank digital currency.
The Independent Community Bankers of America (ICBA) and The Venture Center celebrate this year’s Finovate Fall 2022 Best of Show winners, LemonadeLXP and Quilo, both of which were members of the 2022 ICBA ThinkTECH Accelerator cohort.
A group of House members led by Rep. Chrissy Houlahan (D-Pa.) sent an ICBA-supported letter to the Small Business Administration calling for common-sense reform to Paycheck Protection Program loan forgiveness.
Lead co-sponsors of ICBA-advocated legislation to allow legal cannabis-related businesses to access banking services said they are working with key senators to advance the House-passed bill in the Senate.
Community bankers can continue using ICBA’s Be Heard grassroots action center to oppose legislation that would create new credit card routing mandates that expand on Durbin Amendment payments interventions.
Ecommerce credit card spend is expected to surpass $500 billion in 2022 for the first time, according to insiderintelligence.com. Community bank marketers will need to be strategic in their outreach efforts, however, if they hope to capture a piece of the pie.
From digital transformation to the ramp up to instant payments with FedNow and beyond, payments have become the hot topic du jour. However, as community banking executives, we’re juggling multiple balls in the air, and a laser focus on payments can be challenging.
Falling victim to fraud or a scam can be an embarrassing and costly experience. According to a CNBC report published earlier this year, consumers reported fraud losses of more than $5.8 billion in 2021, with imposter fraud and investment scams leading the pack.
In the pre-digital age of marketing, connecting with potential new customers was relatively simple. Everyone watched the same TV channels, listened to the same radio stations, and read the same local newspapers.
Card programs make significant contributions to banks’ revenue through interchange fees, interest charges on credit card balances, and balance transfer fees. Large financial institutions with deep pockets bombard consumers with card marketing campaigns to garner adoption and ideally gain top-of-wallet status.
There are several resources available to community bankers who want to market their credit or debit card program. Below are sites we recommend, which all house free marketing and educational materials to increase awareness and card usage.