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Community bank marketers and retail teams, are you ready to thrive in today's competitive marketplace? Join us for three days filled with essential insights and game-changing strategies designed to elevate your marketing expertise and drive success for your bank!
Learning objectives:
Learn to craft metrics that matter, including Return on Investment vs. Return on Outcome, and develop strategies aligned with your CEO's priorities.
Is your brand ready to stand out? Explore the fundamentals of branding, from differentiation to customer perception, and learn how to harness the power of AI to enhance your digital footprint.
What about your personal brand? Uncover the secrets to personal social strategies, leveraging platforms like LinkedIn to build a compelling online presence.
Take a deep dive into website optimization, from building and promoting to analyzing and improving.
Plus, explore the essential practices for fostering relationships, retaining customers, and driving business growth.
And, more!
Don't miss this opportunity to supercharge your marketing expertise, connect with other bank marketing professionals, and drive success for your bank. Register now for ICBA’s Community Bank Marketing Seminar for 2024.
8:00 a.m. – 8:30 a.m.
8:30 a.m. – 4:30 p.m.
12:00 p.m. – 1:00 p.m.
8:30 a.m. – 4:30 p.m.
12:00 p.m. – 1:00 p.m.
8:30 a.m. – 12:00 p.m.
ICBA Member Early Bird Price (Ends August 26, 2024): $695
ICBA Members: $795
Non-Members: $895
Non-Banker* : $1,295
Bank Director Program Members: $495
Bank Director Program Non-Members: $595
*Attendance may be subject to ICBA approval.
This event is not recorded. For more information, call 800-422-7285.
7901 34th Ave S
Bloomington, MN 55425
ICBA's room block expires August 25, 2024. Please book your room in advance to ensure accommodations. If calling to make your reservations dial 1-952-854-1000 and reference the Special Rate Code: CBM and Group Name: ICBA Community Bank Marketing Seminar.
Hotel Housing Scam Warning: Only make your room reservation using the information provided by ICBA. Do not do business with any company that claims they are with ICBA or working for ICBA as the official housing service. Contact ICBA if you have any questions or concerns.
Who should attend: Chief Marketing Officers, all marketing and operations titles and roles
Prerequisites: Basic understanding of bank marketing
Advanced Preparation: None
Program Level: Intermediate
Field of Study: Specialized Knowledge
Delivery Method: Group Live
CPE Credit Hours: 21
CEO
Mills Marketing
Chief Strategist, WSI
Founder, The LinkedBanker
Vice President, Client Services
Mills Marketing
Digital and Marketing Automation Manager
Mills Marketing
Chief Executive Officer
Cross Financial
President
Cross Financial
Registration, attendance, or participation at this event constitutes an agreement to adhere to the ICBA code of conduct and complaint policy. ICBA aims to be welcoming, safe, and inclusive to all participants, with the most varied and diverse backgrounds possible.
As such, The Independent Community Bankers of America (“ICBA” or the “Association”) has adopted a zero-tolerance policy toward all forms of unlawful discrimination and harassment.
Suitcasing is the act of soliciting business by non-exhibiting companies during the event or in other public spaces, including another company's booth, a convention center, or a hotel lobby. It is ICBA event management’s objective to do everything legally possible to protect its exhibitors and community banker attendees from suitcasing.