If You Don’t Build Trust, You Won’t Build a Relationship

trust

If You Don’t Build Trust, You Won’t Build a Relationship

Sep 14, 2023 | 11:00 am ET • 10:00 am CT | Webinar

When was the last time you purchased a product or service, even though you did not trust the person selling it to you? Trust is a foundational attribute in purchase decisions, team building, and the development of friendships. That is why it is so important for banks to build trust with their employees and their customers.

So, let’s begin with the core challenge of identifying the role of trust in building relationships and then examine ways to develop and reinforce a trust driven culture in banking. If you want to be the employer of choice in your trade area, you need to develop trust with employees and communities. If you want to become a primary source for financial expertise, you need to develop trust with customers and prospects. Come learn the fundamentals of a culture driven by trust.

Learning Objectives:

  • Learn the fundamentals of a culture driven by trust.

  • Identifying the role of trust in building relationships.

  • Examine ways to develop and reinforce a trust driven culture.

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Pricing

ICBA Members: $199

Nonmembers: $299

Unlimited Webinar Pass subscription: $0

Attendance/Cancellation Policy:

  • Registration fee is valid only for the individual registered. Each attendee must register.
  • Full payment is required prior to real-time event attendance. Digital products will be made available when full payment is received.
  • Digital product purchases cannot be cancelled once the order has been processed and the product is available to use.
  • Refunds will not be granted unless there is a technical issue that cannot be resolved that prevents the purchaser from accessing and/or using the product. Refund requests for technical issues must be received within 15 days of the date of purchase.

For more information, call 800-422-7285.

Who should attend: Executives, C-Suite, Branch Managers, HR, Regional Managers, Bankers, Commercial Officers, Small Business Officers, Loan Officers

Prerequisites: None

Advanced Preparation: None

Program Level: Intermediate

Field of Study: Specialized Knowledge

Delivery Method: Group Internet Based

CPE Credit Hours: 1

Tom Hershberger

Tom Hershberger

Chief Executive Officer

Cross Financial

Kyle Hershberger

Kyle Hershberger

President

Cross Financial

Code of Conduct

Registration, attendance, or participation at this event constitutes an agreement to adhere to the ICBA code of conduct and complaint policy. ICBA aims to be welcoming, safe, and inclusive to all participants, with the most varied and diverse backgrounds possible.

As such, The Independent Community Bankers of America (“ICBA” or the “Association”) has adopted a zero-tolerance policy toward all forms of unlawful discrimination and harassment.

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