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Customer interactions, previously limited to the telephone or in-person at a branch, are expanding to encompass all transactions, touch points, communications, and technologies that deliver service and information to customers. Organizations that excel at managing the entire customer journey will successfully capture more relationships with targeted generations and market segments.
Learn how to take a strategic approach to delivering your desired customer experience. Designed for middle and senior managers, the curriculum focuses on the importance of leading a culture that intentionally manages the desired customer experience.
• Develop a strategic approach to delivering your desired customer experience.
• Learn how to manage your customer’s entire journey.
• Lead a culture that manages the desired customer experience.
Duration: 60-minutesRecorded on Apr. 24, 2024.