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Traditional Advertising's Place in Community Bank Marketing

Marketing success is often measured against website traffic, comments and likes these days, but there’s still a place for traditional ads.

Jul 17, 2025
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Article
Growing the Community

5 Tactics to Turbo Boost Your Marketing

It can feel impossible to keep up with shifts in social media and other digital marketing channels.

Jul 17, 2025
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Article
Growing the Community

Jim Reber: The Big Chill

Might the bond market be range-bound in 2024?

Jul 17, 2025
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Article
Growing the Community

From Vision to Reality: How CDFIs and MDIs Fund Their Important Efforts

Minority-owned banks are a lifeline to their communities—but their needs often outstrip deposits. These MDIs are securing the capital and resources to LIFT UP their communities.

Jul 17, 2025
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Article

Schooling Customers on Student Loan Fraud

With student loan payments recently unpaused, cybercriminals have new ways of scamming banks and their customers. Here’s what community banks and their customers need to know.

Jul 17, 2025
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Article
Compliance Growing the Community

Member Benefits: Educated Investing With ICBA Securities

In partnership with its exclusively endorsed broker Stifel, ICBA Securities offers practical and educational investment resources for community banks across the nation.

Jul 17, 2025
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Article

What Bank Swag Does Gen Z Want?

Financial institutions are vying for Gen Z’s business, and if you want to attract this new cohort of customers, you need to think about incentives beyond bank-branded beer koozies and keychains.

Jul 17, 2025
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Article
Growing the Community

How Community Banks Target and Support Fast-Growing Cities

Surging population growth brings opportunities for community banks that are positioned to take advantage of it.

Jul 17, 2025
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Article

Citizens Bank & Trust Brings Banking Back to School

Citizens Bank & Trust saw a need and a demand for financial literacy in local high schools. Now, the community bank has two school branches that are run by student tellers and teacher presidents.

Jul 17, 2025
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Article

Using Data to Boost Mortgage Lending

Can community banks reengage existing mortgage customers through data, or find new ones? We spoke to experts on where to find data that could increase sales—and what to do with it.

Jul 17, 2025
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Article
Lending

Bank of Anguilla Weathers the Storm

In the wake of a destructive tornado in Mississippi, Bank of Anguilla continues to develop initiatives that will help people recover from the damage and return home.

Jul 17, 2025
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Article
Growing the Community

Can Third-Party Vendors Ease Wealth Management?

Community banks with wealth management programs can access a new source of revenue, but starting from scratch can be a major undertaking.

Jul 17, 2025
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Article
Growing the Community Vendor Management

Is Cybersecurity Insurance Worth the Higher Premiums?

Cybersecurity should be a foundational element of any community bank, but do you really need to be insured for it, especially as premiums rise? We spoke to experts to learn more about cyber insurance.

Jul 17, 2025
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Article
Payments Growing the Community

Leveling Up: How Community Banks Should Navigate Asset Size Growth Thresholds

As your bank grows in asset size, it’s vital to keep up with compliance regulations to meet the standards of each new threshold. By planning ahead and preparing your staff, the process can be...

Jul 17, 2025
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Article
Compliance Growing the Community

How Banks Can Combat Deposit Insurance Disruption

Following the failures of Silicon Valley Bank and Signature Bank, community banks look to alternative deposit insurance options.

Jul 17, 2025
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Article
Growing the Community

Charles Potts: Budgeting for the Future

We’re in a tricky economic environment, but by focusing further down the line, we can get ahead of industry evolution and prepare for what’s next.

Jul 17, 2025
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Article
Growing the Community

Jenna Burke: Are Changes to Bank M&A Rules on the Horizon?

The Department of Justice and other banking agencies are evaluating a new potential M&A framework. What does this mean for community banks?

Jul 17, 2025
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Article
Advocacy Growing the Community

Should You Talk to Customers about your Community Bank's Finances?

With the recent failures of a few megabanks, customers may have questions and concerns about their own banks. Here’s how you can address them.

Jul 17, 2025
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Article
Growing the Community

9 Ways for Community Banks to Cut Expenses

As the start of the fiscal year approaches, it’s a great opportunity for community banks to revisit vendor contracts, technology and more to limit expenses. We asked experts for their top tips on...

Jul 17, 2025
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Article
Growing the Community

Jim Reber: Portfolio Power

Barbell structure may be the right regimen.

Jul 17, 2025
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Article
Growing the Community

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