ICBA’s Tell Your Story Marketing and Communications Toolkit offers a customizable news release and social media graphics to help community banks recognize America Saves Week this week.
National Release: In a national news release, ICBA offered tips to help consumers boost their savings while encouraging Americans to bank with a community bank.
America Saves: Additionally, America Saves offers its own digital toolkit with daily themes and resources.
Background: ICBA’s Tell Your Story toolkit is a member benefit featuring best practices, interview tips, sample social media posts, and an editorial calendar to support community bank marketing plans while strengthening brand awareness.