Media relations best practices, interview tips, and videos to help amplify the good work of your bank supporting your marketing and communications strategy.
Social Media 101 for banks, complete with custom social media posts and images to help you get started and grow your online media presence.
Editorial planning calendar complete with content ideas, sample tweets and imagery, and customizable press releases, op-eds and blogs for the year.
FDIC #GetBanked Campaign
FDIC is collaborating with financial institutions, local government, and community organizations in select cities to raise awareness
of the benefits of bank account ownership. The campaign’s ads and radio spots are helping unbanked consumers take action to open accounts.
Access the full suite of promotional materials and learn more about the #GetBanked campaign.
Understanding and Finding Your Customers
In late 2020, ICBA commissioned research to explore the needs and interests of community bank consumer customers.
Several insights ICBA uncovered are immediately applicable for those ICBA members looking to better understand the makeup of community bank customers.
National Farmers Day
Farmers are the heart of local communities across America. Show your appreciation by celebrating
those responsible for putting food on tables worldwide.
October is Cybersecurity Awareness Month
Cybersecurity Awareness Month raises awareness about the importance of cybersecurity across our Nation, ensuring all Americans have the resources they need to be safer and more secure online.
ICBA Social Media Monitor is a tool designed to capture online conversations about your financial brand on the internet. These insights then help with brand and reputation management. This tool uses keywords to help identify your brand's online mentions and summarizes these results in a daily email alert.
