Craft Your Message


Media relations best practices, interview tips, and videos to help amplify the good work of your bank supporting your marketing and communications strategy.

Leverage Different Channels


Social Media 101 for banks, complete with custom social media posts and images to help you get started and grow your online media presence.

Plan Ahead


Editorial planning calendar complete with content ideas, sample tweets and imagery, and customizable press releases, op-eds and blogs for the year.

Start 2021 Strong

As new digital marketing channels and tools emerge and customers seek and consume information in new ways, community bankers have incredible opportunities to tell their unique stories.

Plan Ahead

Happy New Year from Your Community Bank!
Set it and forget it! Schedule your New Year’s post across your social media channels for January 1 using the design from the toolkit.

Plan Ahead

Random Acts of Kindness Week (February 16-22)
Keep the positivity going in 2021, remind your community that small acts of kindness go a long way with these social media assets.

Plan Ahead

America Saves Week (February 22-26)
As community bankers, we know the importance of saving. Help your customers save through five helpful tips the week of February 22.

Plan Ahead

March is Credit Education Month
When your customers have good credit—it means they have more opportunities. Help guide them through the three steps to improving their credit in just one month.

ICBA Monitor Desktop

ICBA Social Media Monitor

ICBA Social Media Monitor is a tool designed to capture online conversations about your financial brand on the internet. These insights then help with brand and reputation management. This tool uses keywords to help identify your brand's online mentions and summarizes these results in a daily email alert.

Learn More Now