Fiserv Debit Card Services Overview

Consumers have not only come to prefer, but also depend on debit and ATM card transactions for convenient access to their checking accounts.


Community banks are often faced with the choice of using debit solutions designed for, or owned by, regional or national banks. With right-sized debit solutions, community banks can capture valuable opportunities and heighten service should an issue arise.

ICBA Bancard and Fiserv provide a comprehensive debit card management program giving community banks control over individual account transaction limits, customer-selected PINs and card-activity tracking. In addition, the Fiserv debit option includes:

  • ATM driving and support
  • Turnkey marketing support
  • Card design services (create your own or choose from several stock options)
  • eNFACTTM (Electronic Neural Fraud Analysis and Cardholder Tracking)
  • eDebit• Growth Solutions
  • Premier AnalyticsSM - portfolio assessment tool
  • Training and education
  • Cardholder rewards
  • Consultation services
  • Accel/Exchange network

The ICBA Bancard Advantage

  • Sponsorship options in Visa, MasterCard, Plus, Cirrus, Maestro & Interlink
  • Exclusive Fraud Loss Protection Plan (optional)
  • Webinars, publications and “client only” web access to enriched content
  • Advocacy with Visa and MasterCard
  • Dedicated Bancard client relations support
  • Representation on Fiserv’s Client Advisory Board