FOR IMMEDIATE RELEASE
ICBA Launches ICBA Marketing Portal for Member Community Banks
Washington, D.C. (September 11, 2009)—The Independent Community Bankers of America (ICBA) today launched the ICBA marketing portal, which will allow ICBA member banks to download and brand customizable marketing campaigns for their own use. The ICBA ready-to-go materials are free to ICBA members and are offered in partnership with PromotionsMadeEasy, a company that specializes in integrated marketing programs for companies of all sizes.
“ICBA is pleased to offer its nearly 5,000 community bank members a one-stop shop for high-quality, professional marketing campaigns that can be customized to fit an individual bank’s key needs,” said Chris Lorence, ICBA senior vice president of marketing. “The ICBA marketing portal is a real value for ICBA members, both for those that may not have the time or resources to create their new marketing campaigns and those that wish to add to current campaigns they are already using.”
In addition to free ICBA promotional materials, members will find high-quality, affordable ad campaigns and promotions for just about any community bank product and service—offered at a discount, along with free customization. ICBA also offers special pricing to members on professional services such as printing, premium items and spot production, with discounted media time for radio and television.
To learn more about the ICBA marketing portal, please visit www.icba.org/promotionsmadeeasy.