LAUNCH A CAMPAIGN

GO LOCAL PARTICIPATION IDEAS FOR COMMUNITY MEMBERS

Reach out to your community bank to see if they are participating in Go Local.
Encourage friends and family to “cash mob” a locally owned and operated small business.
Join the conversation! When engaging in social media, use the #BankLocally hashtag.
Visit your local farmer’s market during peak season. There are plenty of local vendors you can support that offer one-of-a-kind items, which might be unique to your hometown.

When engaging in social media, be sure to use the #BankLocally hashtag to be a part of the conversation.
Offer to do an information session for local prospective entrepreneurs who are interested in starting a small business. Outline how the application process works and how community banks like yours have the local expertise to help them get started.
Partner with the local chamber of commerce or county government, hold a small business forum to help connect successful local small businesses with start-ups.
Partner with the local chamber of commerce to host “Go Local” mixers to help connect small business owners with local providers to reward customers who shop locally.
Profile your small business customers in your local advertising. Demonstrate that you are making a real difference in the community by supporting local small businesses.
Work with your small business customers to host guest blog posts where you can share content and speak to new audiences on your blog as well as theirs.
Set up a place in your lobby to highlight local small businesses your bank supports.
Use “Go Local” as a way to open a conversation with new small businesses in town. By doing so, you can help differentiate your community bank from other financial institutions in your area.
Have a contest to encourage your consumer banking customers to use as many local merchants as possible. Offer prizes supplied by the small business owners.

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