National Homeownership Month in June is the perfect time for you to send the message that your bank is a stable, valued source for home financing. Now more than ever, community banks are ready to help millions of Americans to become and stay homeowners.
To help you get the word out within your community, ICBA has created customizable promotional materials and tools & resources that you can use for advertising, in-branch marketing and events at your bank branches. This is an opportunity for you to promote all of your products and services, not just mortgage loans.
ICBA is ready to help community banks show they are, and always have been, common sense lenders focused on doing what is best for their customers and their communities.
Please let us know how your bank will be participating in National Homeownership Month by emailing us at firstname.lastname@example.org.
ICBA "Community Banks Common Sense Lenders" Campaign
Despite the current market turmoil, community banks are in solid shape: They have plenty of liquidity, sensible underwriting standards, and are ready to lend – factors essential to keeping your community strong and families secure in their homes. Spread the word in your community by downloading various public relations materials to tell your customers that you did not create the subprime mortgage crisis.
Download materials to send to your local media.